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Insta360

GO 3

Thumb-sized magnetic POV camera with 2.7K30 video, 12MP photos, Action Pod flip-screen remote, FlowState stabilization, and 10m waterproof 35g body.

$399

Launch price

Released Jun 2023

vs
Alpha 7 IV

Sony

Alpha 7 IV

33MP hybrid all-rounder with 10-bit 4K 60p and AI-powered subject tracking.

$2,499

Launch price

Released Oct 2021

GO 3 is 1.7 years newer.

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Wins

4categories

GO 3

WildlifeVideo & Hybrid

Wins

8categories

Alpha 7 IV

PortraitWildlife

3 categories tied

Which would you choose?

TL;DR — Key differences

GO 3 wins 0 categories·Alpha 7 IV wins 5 categories
  • BAlpha 7 IV has lower AF low-light limit (-4 EV vs 0 EV)
  • BAlpha 7 IV has higher AF points / zones (759 vs 0)
  • BAlpha 7 IV has higher AF frame coverage (94 % vs 0 %)
  • BAlpha 7 IV has higher RAW buffer depth (828 frames vs 60 frames)
  • BAlpha 7 IV has higher Max video bit rate (600 Mbps vs 200 Mbps)

Key specs at a glance

GO 3Alpha 7 IV
Resolution12 MP33 MP
SensorMFTFull Frame
ISO max25,60051,200
Burst15 fps10 fps
4K60 fps60 fps
IBIS6-stop5.5-stop
Weight580 g658 g
Battery640 shots580 shots

Size and weight, to scale

GO 3

134 × 91 × 72 mm

580 g (1.28 lb / 20.46 oz)

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

for scale

Alpha 7 IV front view

Alpha 7 IV

131 × 96 × 80 mm

658 g (1.45 lb / 23.21 oz)

GO 3 is 5mm shorter and 8mm thinner than Alpha 7 IV but it is also 3mm wider.

GO 3 is 78 g lighter than Alpha 7 IV.

Depth (front-to-back): 72mm GO 3 · 80mm Alpha 7 IV

Back view, to scale

Width × Height — same proportions as the front of the body.

GO 3

134 × 91 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Alpha 7 IV back view

Alpha 7 IV

131 × 96 mm

Top view, to scale

Width × Depth (front-to-back) — see which body is chunkier on the table.

GO 3

134 × 72 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Alpha 7 IV top view

Alpha 7 IV

131 × 80 mm

Sensor size, to scale

GO 3

17.3 × 13 mm · Micro Four Thirds

225 mm² area

Alpha 7 IV

35.9 × 23.9 mm · Full Frame

858 mm² area

3.8× larger sensor area = shallower depth of field and better low-light performance.

Lens ecosystem

Native lens selection

GO 3: mount data unavailable

Alpha 7 IV

✓ more lenses

Sony E

350+

native lenses available

80 first-party270 third-party

Counts include current first-party and major third-party native autofocus lenses.

Use-case scoring

Which one for what?

Algorithmic scores from verified specs · 10 = best in class

Use caseGO 3Alpha 7 IV
Portrait
4.0Fair
9.0Excellent✓ wins
Sports & Action
6.5Good
6.5Good
Video & Hybrid
7.5Good
7.5Good
Landscape
3.5Limited
7.5Good✓ wins
Travel
7.5Good✓ wins
7.0Good
Wildlife
8.0Excellent
8.0Excellent
Vlogging
7.0Good
8.0Excellent✓ wins

Why pick one over the other

Reasons to choose

GO 3

  • Dimensions (W×H×D mm)

    Adds 134, 91, 72

  • Pre-Capture / Pre-Release

    Only GO 3 supports it

  • Burst (electronic)

    15 fps vs 10 fps — higher is better

  • Codecs

    Adds ProRes

  • Subject recognition

    Adds Vehicle

  • Weight

    580 g vs 658 g — lower is better

  • Battery life (CIPA)

    640 shots vs 580 shots — higher is better

  • IBIS effectiveness

    6 stops vs 5.5 stops — higher is better

Reasons to choose

Alpha 7 IV

  • AF low-light limit

    -4 EV vs 0 EV — lower is better

  • AF points / zones

    759 vs 0 — higher is better

  • AF frame coverage

    94 % vs 0 % — higher is better

  • Dimensions (W×H×D mm)

    Adds 131.3, 96.4, 79.8

  • RAW buffer depth

    828 frames vs 60 frames — higher is better

  • Max video bit rate

    600 Mbps vs 200 Mbps — higher is better

  • Resolution

    33 MP vs 12 MP — higher is better

  • Codecs

    Adds XAVC HS, XAVC S, XAVC S-I

Both cameras share

  • AA filterBoth support aa filter
  • ISO min (native)Both 100
  • Eye AFBoth support eye af
  • Animal / bird AFBoth support animal / bird af
  • 4K max frame rateBoth 60 fps
  • Internal RAW videoBoth support internal raw video

Pros & cons at a glance

Editorially curated highlights and trade-offs.

GO 3

Pros

  • 35g magnetic thumb camera
  • Action Pod with 2.2-inch flip screen
  • 170 min runtime with Action Pod
  • FlowState + Horizon Lock
  • IPX8 waterproof (camera body)

Cons

  • Max 2.7K30 (no 4K vs GO 3S)
  • Built-in storage only (32/64/128GB)
  • Tiny sensor limits low light
  • Superseded by GO 3S / GO Ultra

Alpha 7 IV

Pros

  • 33MP — more detail for cropping and print
  • 10-bit 4K 60p (Super35 crop) / 4K 30p full-frame
  • Full-size HDMI port
  • 759 phase-detect AF points

Cons

  • 4K 60p requires Super35 crop
  • 10fps burst lags behind R6 II at 40fps
  • Complex menu system

Decided which one is right for you?

Compare live prices for the GO 3 and Alpha 7 IV at major authorized retailers.

Affiliate disclosure: As an Amazon Associate, Cameraegg earns from qualifying purchases. Cameraegg may also earn commission from B&H links, at no extra cost to you.

Full specifications

= category winner

GO 3
Alpha 7 IV
Resolution
12 MP
33 MP2.8× more
Sensor type
Four Thirds Live MOS
Full Frame Exmor R CMOS
Sensor size
17.3 × 13.0 mm
35.9 × 23.9 mm
AA filter
Yes
Yes
GO 3
Alpha 7 IV
Processor
Insta360 AI chip
BIONZ XR
GO 3
Alpha 7 IV
ISO min (native)
100
100
ISO max (native)
25,600
51,200+1 stop
ISO max (expanded)
102,400
204,800
GO 3
Alpha 7 IV
Shutter type
Mechanical + Electronic
Mechanical + Electronic
Max mechanical speed
1/8000 sec
1/8000 sec
Max electronic speed
1/16000 sec
1/8000 sec

Frequently asked

Quick answers generated from verified specs.

Which is better for portraits, GO 3 or Alpha 7 IV?

Alpha 7 IV scores 9.0/10 versus 4.0/10 for GO 3 — 33MP — ample resolution for portraits.

What's the resolution difference between the GO 3 and Alpha 7 IV?

GO 3 is 12 MP and Alpha 7 IV is 33 MP, so the Alpha 7 IV captures more detail for cropping and large prints.

Do the GO 3 and Alpha 7 IV have in-body image stabilization?

GO 3 has 6-stop in-body image stabilization, while Alpha 7 IV has 5.5-stop in-body image stabilization.

Which shoots faster bursts — the GO 3 or the Alpha 7 IV?

GO 3 reaches 15 fps electronic. Alpha 7 IV reaches 10 fps electronic.

What's the weight difference between the GO 3 and Alpha 7 IV?

GO 3 weighs 580 g and Alpha 7 IV weighs 658 g, so the GO 3 is 78 g lighter.

Do the GO 3 and Alpha 7 IV record 4K video?

GO 3: 4K up to 60p. Alpha 7 IV: 4K up to 60p.

Are the GO 3 and Alpha 7 IV weather sealed?

GO 3: Yes. Alpha 7 IV: Yes.

Which has better battery life?

Rated battery life is 640 shots (CIPA) for the GO 3 and 580 shots for the Alpha 7 IV, giving the GO 3 the edge.

How much does each cost?

GO 3 launched at $399 and Alpha 7 IV at $2,499. The GO 3 is $2,100 less.

Can't decide between two? Compare a third camera.

Add any camera to get a three-way GO 3 vs Alpha 7 IV vs X comparison.

Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed June 2026.

Product images courtesy of Insta360 and Sony press materials.