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GoPro

MAX

Dual-lens 360 camera with 5.6K30 spherical video, 16.6MP 360 photos, Max HyperSmooth, front-facing display for vlogging, and in-camera stitching to one microSD card.

$500

Launch price

Released Oct 2019

vs
Alpha 7 IV

Sony

Alpha 7 IV

33MP hybrid all-rounder with 10-bit 4K 60p and AI-powered subject tracking.

$2,499

Launch price

Released Oct 2021

Alpha 7 IV is 2 years newer.

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Wins

4categories

MAX

WildlifeVideo & Hybrid

Wins

8categories

Alpha 7 IV

PortraitWildlife

3 categories tied

Which would you choose?

TL;DR — Key differences

MAX wins 0 categories·Alpha 7 IV wins 5 categories
  • BAlpha 7 IV has lower AF low-light limit (-4 EV vs 0 EV)
  • BAlpha 7 IV has higher AF points / zones (759 vs 0)
  • BAlpha 7 IV has higher AF frame coverage (94 % vs 0 %)
  • BAlpha 7 IV has higher RAW buffer depth (828 frames vs 60 frames)
  • BAlpha 7 IV has higher Max video bit rate (600 Mbps vs 200 Mbps)

Key specs at a glance

MAXAlpha 7 IV
Resolution16.6 MP33 MP
SensorMFTFull Frame
ISO max25,60051,200
Burst15 fps10 fps
4K60 fps60 fps
IBIS6-stop5.5-stop
Weight580 g658 g
Battery640 shots580 shots

Size and weight, to scale

MAX

134 × 91 × 72 mm

580 g (1.28 lb / 20.46 oz)

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

for scale

Alpha 7 IV front view

Alpha 7 IV

131 × 96 × 80 mm

658 g (1.45 lb / 23.21 oz)

MAX is 5mm shorter and 8mm thinner than Alpha 7 IV but it is also 3mm wider.

MAX is 78 g lighter than Alpha 7 IV.

Depth (front-to-back): 72mm MAX · 80mm Alpha 7 IV

Back view, to scale

Width × Height — same proportions as the front of the body.

MAX

134 × 91 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Alpha 7 IV back view

Alpha 7 IV

131 × 96 mm

Top view, to scale

Width × Depth (front-to-back) — see which body is chunkier on the table.

MAX

134 × 72 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Alpha 7 IV top view

Alpha 7 IV

131 × 80 mm

Sensor size, to scale

MAX

17.3 × 13 mm · Micro Four Thirds

225 mm² area

Alpha 7 IV

35.9 × 23.9 mm · Full Frame

858 mm² area

3.8× larger sensor area = shallower depth of field and better low-light performance.

Lens ecosystem

Native lens selection

MAX: mount data unavailable

Alpha 7 IV

✓ more lenses

Sony E

350+

native lenses available

80 first-party270 third-party

Counts include current first-party and major third-party native autofocus lenses.

Use-case scoring

Which one for what?

Algorithmic scores from verified specs · 10 = best in class

Use caseMAXAlpha 7 IV
Portrait
4.0Fair
9.0Excellent✓ wins
Sports & Action
6.5Good
6.5Good
Video & Hybrid
7.5Good
7.5Good
Landscape
3.5Limited
7.5Good✓ wins
Travel
7.5Good✓ wins
7.0Good
Wildlife
8.0Excellent
8.0Excellent
Vlogging
7.0Good
8.0Excellent✓ wins

Why pick one over the other

Reasons to choose

MAX

  • Dimensions (W×H×D mm)

    Adds 134, 91, 72

  • Pre-Capture / Pre-Release

    Only MAX supports it

  • Burst (electronic)

    15 fps vs 10 fps — higher is better

  • Codecs

    Adds ProRes

  • Subject recognition

    Adds Vehicle

  • Weight

    580 g vs 658 g — lower is better

  • Battery life (CIPA)

    640 shots vs 580 shots — higher is better

  • IBIS effectiveness

    6 stops vs 5.5 stops — higher is better

Reasons to choose

Alpha 7 IV

  • AF low-light limit

    -4 EV vs 0 EV — lower is better

  • AF points / zones

    759 vs 0 — higher is better

  • AF frame coverage

    94 % vs 0 % — higher is better

  • Dimensions (W×H×D mm)

    Adds 131.3, 96.4, 79.8

  • RAW buffer depth

    828 frames vs 60 frames — higher is better

  • Max video bit rate

    600 Mbps vs 200 Mbps — higher is better

  • Codecs

    Adds XAVC HS, XAVC S, XAVC S-I

  • ISO max (native)

    51,200 vs 25,600 — higher is better

Both cameras share

  • AA filterBoth support aa filter
  • ISO min (native)Both 100
  • Eye AFBoth support eye af
  • Animal / bird AFBoth support animal / bird af
  • 4K max frame rateBoth 60 fps
  • Internal RAW videoBoth support internal raw video

Pros & cons at a glance

Editorially curated highlights and trade-offs.

MAX

Pros

  • 5.6K30 360 with in-camera stitch
  • Front display for vlogging
  • Max HyperSmooth + Horizon Lock
  • PowerPano 270° stills
  • Three cameras in one (360 / HERO / vlog)

Cons

  • Superseded by MAX2 (no 8K)
  • Single-lens capped at 1440p60
  • Lower resolution than Insta360 X4/X5
  • Discontinued — used market only

Alpha 7 IV

Pros

  • 33MP — more detail for cropping and print
  • 10-bit 4K 60p (Super35 crop) / 4K 30p full-frame
  • Full-size HDMI port
  • 759 phase-detect AF points

Cons

  • 4K 60p requires Super35 crop
  • 10fps burst lags behind R6 II at 40fps
  • Complex menu system

Decided which one is right for you?

Compare live prices for the MAX and Alpha 7 IV at major authorized retailers.

Affiliate disclosure: As an Amazon Associate, Cameraegg earns from qualifying purchases. Cameraegg may also earn commission from B&H links, at no extra cost to you.

Full specifications

= category winner

MAX
Alpha 7 IV
Resolution
16.6 MP
33 MP+99%
Sensor type
Four Thirds Live MOS
Full Frame Exmor R CMOS
Sensor size
17.3 × 13.0 mm
35.9 × 23.9 mm
AA filter
Yes
Yes
MAX
Alpha 7 IV
Processor
GP1
BIONZ XR
MAX
Alpha 7 IV
ISO min (native)
100
100
ISO max (native)
25,600
51,200+1 stop
ISO max (expanded)
102,400
204,800
MAX
Alpha 7 IV
Shutter type
Mechanical + Electronic
Mechanical + Electronic
Max mechanical speed
1/8000 sec
1/8000 sec
Max electronic speed
1/16000 sec
1/8000 sec

Frequently asked

Quick answers generated from verified specs.

Which is better for portraits, MAX or Alpha 7 IV?

Alpha 7 IV scores 9.0/10 versus 4.0/10 for MAX — 33MP — ample resolution for portraits.

What's the resolution difference between the MAX and Alpha 7 IV?

MAX is 16.6 MP and Alpha 7 IV is 33 MP, so the Alpha 7 IV captures more detail for cropping and large prints.

Do the MAX and Alpha 7 IV have in-body image stabilization?

MAX has 6-stop in-body image stabilization, while Alpha 7 IV has 5.5-stop in-body image stabilization.

Which shoots faster bursts — the MAX or the Alpha 7 IV?

MAX reaches 15 fps electronic. Alpha 7 IV reaches 10 fps electronic.

What's the weight difference between the MAX and Alpha 7 IV?

MAX weighs 580 g and Alpha 7 IV weighs 658 g, so the MAX is 78 g lighter.

Do the MAX and Alpha 7 IV record 4K video?

MAX: 4K up to 60p. Alpha 7 IV: 4K up to 60p.

Are the MAX and Alpha 7 IV weather sealed?

MAX: Yes. Alpha 7 IV: Yes.

Which has better battery life?

Rated battery life is 640 shots (CIPA) for the MAX and 580 shots for the Alpha 7 IV, giving the MAX the edge.

How much does each cost?

MAX launched at $500 and Alpha 7 IV at $2,499. The MAX is $1,999 less.

Can't decide between two? Compare a third camera.

Add any camera to get a three-way MAX vs Alpha 7 IV vs X comparison.

Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed June 2026.

Product images courtesy of GoPro and Sony press materials.