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Alpha 7 IV

Sony

Alpha 7 IV

33MP hybrid all-rounder with 10-bit 4K 60p and AI-powered subject tracking.

$2,499

Launch price

Released Oct 2021

vs

Sony

ZV-E10

Creator-first APS-C vlog body with product showcase, directional mic, and interchangeable E-mount lenses.

$699

Launch price

Released Jul 2021

Alpha 7 IV is 3 months newer.

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Wins

8categories

Alpha 7 IV

PortraitWildlife

Wins

3categories

ZV-E10

TravelWildlife

7 categories tied

Which would you choose?

TL;DR — Key differences

Alpha 7 IV wins 5 categories·ZV-E10 wins 0 categories
  • AAlpha 7 IV has higher IBIS effectiveness (5.5 stops vs 0 stops)
  • AAlpha 7 IV has higher RAW buffer depth (828 frames vs 60 frames)
  • AAlpha 7 IV has higher Max video bit rate (600 Mbps vs 150 Mbps)
  • AAlpha 7 IV has higher ISO max (native) (51,200 vs 25,600)
  • AAlpha 7 IV has higher Card slots (2 vs 1)

Key specs at a glance

Alpha 7 IVZV-E10
Resolution33 MP24.2 MP
SensorFull FrameAPS-C
ISO max51,20025,600
Burst10 fps11 fps
4K60 fps60 fps
IBIS5.5-stopNo
Weight658 g343 g
Battery580 shots640 shots

Size and weight, to scale

Alpha 7 IV front view

Alpha 7 IV

131 × 96 × 80 mm

658 g (1.45 lb / 23.21 oz)

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

for scale

ZV-E10

115 × 64 × 45 mm

343 g (0.76 lb / 12.10 oz)

Alpha 7 IV is 16mm wider, 32mm taller, and 35mm thicker than ZV-E10.

Alpha 7 IV is 315 g heavier than ZV-E10.

Depth (front-to-back): 80mm Alpha 7 IV · 45mm ZV-E10

Back view, to scale

Width × Height — same proportions as the front of the body.

Alpha 7 IV back view

Alpha 7 IV

131 × 96 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

ZV-E10

115 × 64 mm

Top view, to scale

Width × Depth (front-to-back) — see which body is chunkier on the table.

Alpha 7 IV top view

Alpha 7 IV

131 × 80 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

ZV-E10

115 × 45 mm

Sensor size, to scale

Alpha 7 IV

35.9 × 23.9 mm · Full Frame

858 mm² area

ZV-E10

23.5 × 15.6 mm · APS-C

367 mm² area

2.3× larger sensor area = shallower depth of field and better low-light performance.

Lens ecosystem

Native lens selection

Alpha 7 IV

✓ more lenses

Sony E

350+

native lenses available

80 first-party270 third-party

ZV-E10

✓ more lenses

Sony E

350+

native lenses available

80 first-party270 third-party

Counts include current first-party and major third-party native autofocus lenses.

Use-case scoring

Which one for what?

Algorithmic scores from verified specs · 10 = best in class

Use caseAlpha 7 IVZV-E10
Portrait
9.0Excellent✓ wins
5.5Fair
Sports & Action
6.5Good✓ wins
4.5Fair
Video & Hybrid
7.5Good✓ wins
4.5Fair
Landscape
7.5Good✓ wins
1.5Limited
Travel
7.0Good✓ wins
6.5Good
Wildlife
8.0Excellent✓ wins
6.0Good
Vlogging
8.0Excellent✓ wins
6.0Good

Why pick one over the other

Reasons to choose

Alpha 7 IV

  • IBIS effectiveness

    5.5 stops vs 0 stops — higher is better

  • Dimensions (W×H×D mm)

    Adds 131.3, 96.4, 79.8

  • RAW buffer depth

    828 frames vs 60 frames — higher is better

  • Max video bit rate

    600 Mbps vs 150 Mbps — higher is better

  • Codecs

    Adds XAVC HS, XAVC S, XAVC S-I

  • ISO max (native)

    51,200 vs 25,600 — higher is better

  • Animal / bird AF

    Only Alpha 7 IV supports it

  • Subject recognition

    Adds Insect, Car/Train, Airplane

Reasons to choose

ZV-E10

  • Dimensions (W×H×D mm)

    Adds 115.2, 64.2, 44.8

  • Weight

    343 g vs 658 g — lower is better

  • Subject recognition

    Adds Vehicle

  • Battery life (CIPA)

    640 shots vs 580 shots — higher is better

  • Burst (electronic)

    11 fps vs 10 fps — higher is better

Both cameras share

  • AA filterBoth support aa filter
  • ISO min (native)Both 100
  • AF points / zonesBoth 759
  • AF frame coverageBoth 94 %
  • Eye AFBoth support eye af
  • 4K max frame rateBoth 60 fps

Pros & cons at a glance

Editorially curated highlights and trade-offs.

Alpha 7 IV

Pros

  • 33MP — more detail for cropping and print
  • 10-bit 4K 60p (Super35 crop) / 4K 30p full-frame
  • Full-size HDMI port
  • 759 phase-detect AF points

Cons

  • 4K 60p requires Super35 crop
  • 10fps burst lags behind R6 II at 40fps
  • Complex menu system

ZV-E10

Pros

  • Built for vlogging
  • Interchangeable lenses
  • Product Showcase mode
  • Affordable

Cons

  • No IBIS
  • No EVF
  • No mechanical shutter

Decided which one is right for you?

Compare live prices for the Alpha 7 IV and ZV-E10 at major authorized retailers.

Affiliate disclosure: As an Amazon Associate, Cameraegg earns from qualifying purchases. Cameraegg may also earn commission from B&H links, at no extra cost to you.

Full specifications

= category winner

Alpha 7 IV
ZV-E10
Resolution
33 MP+36%
24.2 MP
Sensor type
Full Frame Exmor R CMOS
APS-C CMOS
Sensor size
35.9 × 23.9 mm
23.5 × 15.6 mm
AA filter
Yes
Yes
Alpha 7 IV
ZV-E10
Processor
BIONZ XR
BIONZ XR
Alpha 7 IV
ZV-E10
ISO min (native)
100
100
ISO max (native)
51,200+1 stop
25,600
ISO max (expanded)
204,800
102,400
Alpha 7 IV
ZV-E10
Shutter type
Mechanical + Electronic
Mechanical + Electronic
Max mechanical speed
1/8000 sec
1/8000 sec
Max electronic speed
1/8000 sec
1/16000 sec

Frequently asked

Quick answers generated from verified specs.

Which is better for landscape, Alpha 7 IV or ZV-E10?

Alpha 7 IV scores 7.5/10 versus 1.5/10 for ZV-E10 — 33MP — ample resolution.

What's the resolution difference between the Alpha 7 IV and ZV-E10?

Alpha 7 IV is 33 MP and ZV-E10 is 24.2 MP, so the Alpha 7 IV captures more detail for cropping and large prints.

Do the Alpha 7 IV and ZV-E10 have in-body image stabilization?

Alpha 7 IV has 5.5-stop in-body image stabilization, while ZV-E10 does not have IBIS.

Which shoots faster bursts — the Alpha 7 IV or the ZV-E10?

Alpha 7 IV reaches 10 fps electronic. ZV-E10 reaches 11 fps electronic.

What's the weight difference between the Alpha 7 IV and ZV-E10?

Alpha 7 IV weighs 658 g and ZV-E10 weighs 343 g, so the ZV-E10 is 315 g lighter.

Do the Alpha 7 IV and ZV-E10 record 4K video?

Alpha 7 IV: 4K up to 60p. ZV-E10: 4K up to 60p.

Are the Alpha 7 IV and ZV-E10 weather sealed?

Alpha 7 IV: Yes. ZV-E10: No.

Which has better battery life?

Rated battery life is 580 shots (CIPA) for the Alpha 7 IV and 640 shots for the ZV-E10, giving the ZV-E10 the edge.

How much does each cost?

Alpha 7 IV launched at $2,499 and ZV-E10 at $699. The ZV-E10 is $1,800 less.

Can't decide between two? Compare a third camera.

Add any camera to get a three-way Alpha 7 IV vs ZV-E10 vs X comparison.

Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed June 2026.

Product images courtesy of Sony press materials.