Canon
PowerShot G7 X Mark III
Pocket 1-inch compact with a 24–100mm f/1.8–2.8 zoom, 4K video, Dual Pixel AF, and live streaming — a classic vlog/travel camera.
$749
Launch priceReleased Jul 2019
Insta360
GO Ultra
Tiny wearable action camera with magnetic mounting, 4K video, and FlowState stabilization.
$299
Launch priceReleased Aug 2024
GO Ultra is 5.1 years newer.
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Wins
PowerShot G7 X Mark III
Wins
GO Ultra
3 categories tied
Which would you choose?
TL;DR — Key differences
- APowerShot G7 X Mark III has lower AF low-light limit (-4 EV vs 0 EV)
- APowerShot G7 X Mark III has higher AF frame coverage (80 % vs 0 %)
- BGO Ultra has higher RAW buffer depth (60 frames vs 0 frames)
- BGO Ultra has higher IBIS effectiveness (6 stops vs 0 stops)
- BGO Ultra has higher 1080p max frame rate (240 fps vs 59.94 fps)
Key specs at a glance
Size and weight, to scale
📸 Snap this size diff to share
PowerShot G7 X Mark III
105 × 61 × 41 mm
304 g (0.67 lb / 10.72 oz)
Credit card
85.6 × 54 mm
for scale
GO Ultra
70 × 49 × 33 mm
161.4 g (0.36 lb / 5.69 oz)
PowerShot G7 X Mark III is 35mm wider, 12mm taller, and 8mm thicker than GO Ultra.
PowerShot G7 X Mark III is 143 g heavier than GO Ultra.
Depth (front-to-back): 41mm PowerShot G7 X Mark III · 33mm GO Ultra
Back view, to scale
Width × Height — same proportions as the front of the body.
PowerShot G7 X Mark III
105 × 61 mm
Credit card
85.6 × 54 mm
GO Ultra
70 × 49 mm
Top view, to scale
Width × Depth (front-to-back) — see which body is chunkier on the table.
PowerShot G7 X Mark III
105 × 41 mm
Credit card
85.6 × 54 mm
GO Ultra
70 × 33 mm
Sensor size, to scale
PowerShot G7 X Mark III
13.2 × 8.8 mm · 1-inch
116 mm² area
Use-case scoring
Which one for what?
Algorithmic scores from verified specs · 10 = best in class
Why pick one over the other
Reasons to choose
PowerShot G7 X Mark III
AF low-light limit
-4 EV vs 0 EV — lower is better
AF frame coverage
80 % vs 0 % — higher is better
Dimensions (W×H×D mm)
Adds 105, 60.9, 41.4
Card types
Adds SD, SDHC, SDXC
Burst (mechanical)
20 fps vs 6 fps — higher is better
ISO max (native)
12,800 vs 6,400 — higher is better
Codecs
Adds MP4
Burst (electronic)
20 fps vs 15 fps — higher is better
Reasons to choose
GO Ultra
RAW buffer depth
60 frames vs 0 frames — higher is better
IBIS effectiveness
6 stops vs 0 stops — higher is better
Dimensions (W×H×D mm)
Adds 70.4, 48.8, 33.3
Card types
Adds microSD
1080p max frame rate
240 fps vs 59.94 fps — higher is better
Subject recognition
Adds Animal, Bird, Vehicle
Resolution
50 MP vs 20.1 MP — higher is better
4K max frame rate
60 fps vs 29.97 fps — higher is better
Both cameras share
- ✓AA filter — Both support aa filter
- ✓ISO min (native) — Both 100
- ✓Eye AF — Both support eye af
- ✓Card slots — Both 1
- ✓Touchscreen — Both support touchscreen
- ✓Wi-Fi — Both support wi-fi
Pros & cons at a glance
Editorially curated highlights and trade-offs.
PowerShot G7 X Mark III
Pros
- ✓1-inch stacked 20.1MP sensor
- ✓24–100mm equivalent zoom (4.2×)
- ✓4K 30p and Full HD 120p
- ✓Dual Pixel CMOS AF
- ✓Live streaming support
Cons
- –Tilt-only screen (not fully articulating)
- –4K limited to 30fps
- –AF weaker than Sony ZV-1 for video
- –No built-in ND filter
GO Ultra
Pros
- ✓Ultra tiny 39g body
- ✓Magnetic mount system
- ✓4K video
- ✓Wearable POV
Cons
- –Small sensor
- –Short battery life
- –Limited manual control
Decided which one is right for you?
Compare live prices for the PowerShot G7 X Mark III and GO Ultra at major authorized retailers.
Canon PowerShot G7 X Mark III
Insta360 GO Ultra
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Full specifications
✓ = category winner
Frequently asked
Quick answers generated from verified specs.
Which is better for sports, PowerShot G7 X Mark III or GO Ultra?
GO Ultra scores 10.0/10 versus 2.5/10 for PowerShot G7 X Mark III — 15fps burst — fast action ready.
What's the resolution difference between the PowerShot G7 X Mark III and GO Ultra?
PowerShot G7 X Mark III is 20.1 MP and GO Ultra is 50 MP, so the GO Ultra captures more detail for cropping and large prints.
Do the PowerShot G7 X Mark III and GO Ultra have in-body image stabilization?
PowerShot G7 X Mark III does not have IBIS, while GO Ultra has 6-stop in-body image stabilization.
Which shoots faster bursts — the PowerShot G7 X Mark III or the GO Ultra?
PowerShot G7 X Mark III reaches 20 fps electronic. GO Ultra reaches 15 fps electronic.
What's the weight difference between the PowerShot G7 X Mark III and GO Ultra?
PowerShot G7 X Mark III weighs 304 g and GO Ultra weighs 161.4 g, so the GO Ultra is 143 g lighter.
Do the PowerShot G7 X Mark III and GO Ultra record 4K video?
PowerShot G7 X Mark III: 4K up to 29.97p. GO Ultra: 4K up to 60p.
Are the PowerShot G7 X Mark III and GO Ultra weather sealed?
PowerShot G7 X Mark III: No. GO Ultra: Yes.
Which has better battery life?
Rated battery life is 320 shots (CIPA) for the PowerShot G7 X Mark III and 640 shots for the GO Ultra, giving the GO Ultra the edge.
How much does each cost?
PowerShot G7 X Mark III launched at $749 and GO Ultra at $299. The GO Ultra is $450 less.
Can't decide between two? Compare a third camera.
Add any camera to get a three-way PowerShot G7 X Mark III vs GO Ultra vs X comparison.
Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed July 2026.
Product images courtesy of Canon and Insta360 press materials.