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Canon

PowerShot G7 X Mark IV

Updated 1-inch vlog compact with 4K 60p, improved AF, and a tilting touchscreen.

$899

Launch price

Released Sep 2024

vs
Luna Ultra

Insta360

Luna Ultra

Flagship dual-lens 3-axis gimbal camera with Leica Summicron 1-inch 8K main lens, 1/1.3-inch telephoto, detachable 2-inch OLED screen, 8K30 / 4K120 video, and 37MP UltraPhoto.

$770

Launch price

Released Jun 2026

Luna Ultra is 1.8 years newer.

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Wins

3categories

PowerShot G7 X Mark IV

Sports & ActionVlogging

Wins

4categories

Luna Ultra

Sports & ActionVideo & Hybrid

1 categories tied

Which would you choose?

TL;DR — Key differences

PowerShot G7 X Mark IV wins 2 categories·Luna Ultra wins 3 categories
  • APowerShot G7 X Mark IV has higher ISO max (native) (25,600 vs 6,400)
  • BLuna Ultra has higher 4K max frame rate (120 fps vs 60 fps)
  • APowerShot G7 X Mark IV has higher Card slots (2 vs 1)
  • BLuna Ultra has higher Resolution (37 MP vs 20.1 MP)
  • BLuna Ultra has higher IBIS effectiveness (8 stops vs 6 stops)

Key specs at a glance

PowerShot G7 X Mark IVLuna Ultra
Resolution20.1 MP37 MP
Sensor13.2 × 8.8 mm1" main · 1/1.3" tele
ISO max25,6006,400
Burst15 fps
4K60 fps120 fps
IBIS6-stopNo
Weight304 g233 g
Battery640 shots

Size and weight, to scale

PowerShot G7 X Mark IV

106 × 61 × 41 mm

304 g (0.67 lb / 10.72 oz)

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

for scale

Luna Ultra front view

Luna Ultra

52 × 170 × 39 mm

233 g (0.51 lb / 8.22 oz)

PowerShot G7 X Mark IV is 109mm shorter than Luna Ultra but it is also 53mm wider and 3mm thicker.

PowerShot G7 X Mark IV is 71 g heavier than Luna Ultra.

Depth (front-to-back): 41mm PowerShot G7 X Mark IV · 39mm Luna Ultra

Back view, to scale

Width × Height — same proportions as the front of the body.

PowerShot G7 X Mark IV

106 × 61 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Luna Ultra back view

Luna Ultra

52 × 170 mm

Top view, to scale

Width × Depth (front-to-back) — see which body is chunkier on the table.

PowerShot G7 X Mark IV

106 × 41 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Luna Ultra top view

Luna Ultra

52 × 39 mm

Sensor size, to scale

PowerShot G7 X Mark IV

13.2 × 8.8 mm · 1-inch

116 mm² area

Use-case scoring

Which one for what?

Algorithmic scores from verified specs · 10 = best in class

Use casePowerShot G7 X Mark IVLuna Ultra
Portrait
4.0Fair✓ wins
2.5Limited
Sports & Action
7.5Good
7.5Good
Video & Hybrid
6.0Good
6.0Good
Landscape
2.0Limited
2.0Limited
Travel
6.5Good✓ wins
4.5Fair
Wildlife
6.5Good✓ wins
0.0Limited
Vlogging
7.5Good✓ wins
4.0Fair

Why pick one over the other

Reasons to choose

PowerShot G7 X Mark IV

  • Subject recognition

    Adds Human, Animal, Bird…

  • Dimensions (W×H×D mm)

    Adds 105.5, 60.9, 41.4

  • Card types

    Adds SD UHS-II

  • ISO max (native)

    25,600 vs 6,400 — higher is better

  • AA filter

    Only PowerShot G7 X Mark IV supports it

  • Eye AF

    Only PowerShot G7 X Mark IV supports it

  • Animal / bird AF

    Only PowerShot G7 X Mark IV supports it

  • Pre-Capture / Pre-Release

    Only PowerShot G7 X Mark IV supports it

Reasons to choose

Luna Ultra

  • Dimensions (W×H×D mm)

    Adds 52.4, 169.9, 38.5

  • Card types

    Adds microSD

  • 4K max frame rate

    120 fps vs 60 fps — higher is better

  • Resolution

    37 MP vs 20.1 MP — higher is better

  • IBIS effectiveness

    8 stops vs 6 stops — higher is better

  • Weight

    233 g vs 304 g — lower is better

Both cameras share

  • ISO min (native)Both 100
  • TouchscreenBoth support touchscreen
  • Wi-FiBoth support wi-fi
  • BluetoothBoth support bluetooth

Pros & cons at a glance

Editorially curated highlights and trade-offs.

PowerShot G7 X Mark IV

Pros

  • 1-inch sensor
  • 4K 60p
  • Tilting screen
  • Creator-friendly

Cons

  • Fixed lens
  • No EVF
  • Small sensor vs ILC

Luna Ultra

Pros

  • Dual Leica lenses (1" + tele)
  • 8K30 with 4K120 & 1080p240
  • Detachable 2" OLED screen
  • 3-axis gimbal + Deep Track 5.0

Cons

  • Premium vs Pocket 3
  • No waterproofing
  • Tele reach capped at 240mm equiv

Decided which one is right for you?

Compare live prices for the PowerShot G7 X Mark IV and Luna Ultra at major authorized retailers.

Affiliate disclosure: As an Amazon Associate, Cameraegg earns from qualifying purchases. Cameraegg may also earn commission from B&H links, at no extra cost to you.

Full specifications

= category winner

PowerShot G7 X Mark IV
Luna Ultra
Resolution
20.1 MP
37 MP+84%
Sensor type
1-inch CMOS
1" CMOS main + 1/1.3" tele (Leica Summicron)
Sensor size
13.2 × 8.8 mm
1" main · 1/1.3" tele
AA filter
Yes
No
PowerShot G7 X Mark IV
Luna Ultra
Aperture
f/1.8 main / f/2.0 tele
Focal length (35mm equiv.)
20mm main / 60mm tele
PowerShot G7 X Mark IV
Luna Ultra
Processor
DIGIC X
Triple AI Chip (dual imaging + 4nm AI)
PowerShot G7 X Mark IV
Luna Ultra
ISO min (native)
100
100
ISO max (native)
25,600+2 stops
6,400
ISO max (expanded)
102,400
6,400
PowerShot G7 X Mark IV
Luna Ultra
Shutter type
Mechanical + Electronic
Electronic shutter
Max mechanical speed
1/8000 sec
1/8000 sec
Max electronic speed
1/16000 sec
1/8000 sec

Frequently asked

Quick answers generated from verified specs.

Which is better for wildlife, PowerShot G7 X Mark IV or Luna Ultra?

PowerShot G7 X Mark IV scores 6.5/10 versus 0.0/10 for Luna Ultra — Bird AF subject recognition.

What's the resolution difference between the PowerShot G7 X Mark IV and Luna Ultra?

PowerShot G7 X Mark IV is 20.1 MP and Luna Ultra is 37 MP, so the Luna Ultra captures more detail for cropping and large prints.

Do the PowerShot G7 X Mark IV and Luna Ultra have in-body image stabilization?

PowerShot G7 X Mark IV has 6-stop in-body image stabilization, while Luna Ultra uses a 3-axis mechanical gimbal.

What's the weight difference between the PowerShot G7 X Mark IV and Luna Ultra?

PowerShot G7 X Mark IV weighs 304 g and Luna Ultra weighs 233 g, so the Luna Ultra is 71 g lighter.

Do the PowerShot G7 X Mark IV and Luna Ultra record 4K video?

PowerShot G7 X Mark IV: 4K up to 60p. Luna Ultra: 8K (7680×4320) (max), 4K up to 120p.

Are the PowerShot G7 X Mark IV and Luna Ultra weather sealed?

PowerShot G7 X Mark IV: No. Luna Ultra: No.

How much does each cost?

PowerShot G7 X Mark IV launched at $899 and Luna Ultra at $770. The Luna Ultra is $129 less.

Can't decide between two? Compare a third camera.

Add any camera to get a three-way PowerShot G7 X Mark IV vs Luna Ultra vs X comparison.

Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed June 2026.

Product images courtesy of Canon and Insta360 press materials.