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GoPro

MAX

Dual-lens 360 camera with 5.6K30 spherical video, 16.6MP 360 photos, Max HyperSmooth, front-facing display for vlogging, and in-camera stitching to one microSD card.

$500

Launch price

Released Oct 2019

vs
Luna Ultra

Insta360

Luna Ultra

Flagship dual-lens 3-axis gimbal camera with Leica Summicron 1-inch 8K main lens, 1/1.3-inch telephoto, detachable 2-inch OLED screen, 8K30 / 4K120 video, and 37MP UltraPhoto.

$770

Launch price

Released Jun 2026

Luna Ultra is 6.7 years newer.

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Wins

3categories

MAX

WildlifeVideo & Hybrid

Wins

4categories

Luna Ultra

Sports & ActionVideo & Hybrid

1 categories tied

Which would you choose?

TL;DR — Key differences

MAX wins 2 categories·Luna Ultra wins 3 categories
  • AMAX has higher ISO max (native) (25,600 vs 6,400)
  • BLuna Ultra has lower Weight (233 g vs 580 g)
  • BLuna Ultra has higher Resolution (37 MP vs 16.6 MP)
  • BLuna Ultra has higher 4K max frame rate (120 fps vs 60 fps)
  • AMAX has higher Card slots (2 vs 1)

Key specs at a glance

MAXLuna Ultra
Resolution16.6 MP37 MP
SensorMFT13.2 × 8.8 mm
ISO max25,6006,400
Burst15 fps
4K60 fps120 fps
IBIS6-stopNo
Weight580 g233 g
Battery640 shots

Size and weight, to scale

MAX

134 × 91 × 72 mm

580 g (1.28 lb / 20.46 oz)

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

for scale

Luna Ultra front view

Luna Ultra

52 × 170 × 39 mm

233 g (0.51 lb / 8.22 oz)

MAX is 79mm shorter than Luna Ultra but it is also 82mm wider and 34mm thicker.

MAX is 347 g heavier than Luna Ultra.

Depth (front-to-back): 72mm MAX · 39mm Luna Ultra

Back view, to scale

Width × Height — same proportions as the front of the body.

MAX

134 × 91 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Luna Ultra back view

Luna Ultra

52 × 170 mm

Top view, to scale

Width × Depth (front-to-back) — see which body is chunkier on the table.

MAX

134 × 72 mm

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

Luna Ultra top view

Luna Ultra

52 × 39 mm

Sensor size, to scale

MAX

17.3 × 13 mm · Micro Four Thirds

225 mm² area

Luna Ultra

13.2 × 8.8 mm · 1-inch

116 mm² area

1.9× larger sensor area = shallower depth of field and better low-light performance.

Use-case scoring

Which one for what?

Algorithmic scores from verified specs · 10 = best in class

Use caseMAXLuna Ultra
Portrait
4.0Fair✓ wins
2.5Limited
Sports & Action
6.5Good
7.5Good✓ wins
Video & Hybrid
7.5Good✓ wins
6.0Good
Landscape
3.5Limited✓ wins
2.0Limited
Travel
7.5Good✓ wins
4.5Fair
Wildlife
8.0Excellent✓ wins
0.0Limited
Vlogging
7.0Good✓ wins
4.0Fair

Why pick one over the other

Reasons to choose

MAX

  • Subject recognition

    Adds Human, Animal, Bird…

  • Dimensions (W×H×D mm)

    Adds 134, 91, 72

  • Card types

    Adds SD UHS-II

  • ISO max (native)

    25,600 vs 6,400 — higher is better

  • Codecs

    Adds H.264, ProRes

  • AA filter

    Only MAX supports it

  • Eye AF

    Only MAX supports it

  • Animal / bird AF

    Only MAX supports it

Reasons to choose

Luna Ultra

  • Dimensions (W×H×D mm)

    Adds 52.4, 169.9, 38.5

  • Card types

    Adds microSD

  • Weight

    233 g vs 580 g — lower is better

  • Resolution

    37 MP vs 16.6 MP — higher is better

  • 4K max frame rate

    120 fps vs 60 fps — higher is better

  • IBIS effectiveness

    8 stops vs 6 stops — higher is better

Both cameras share

  • ISO min (native)Both 100
  • TouchscreenBoth support touchscreen
  • Wi-FiBoth support wi-fi
  • BluetoothBoth support bluetooth

Pros & cons at a glance

Editorially curated highlights and trade-offs.

MAX

Pros

  • 5.6K30 360 with in-camera stitch
  • Front display for vlogging
  • Max HyperSmooth + Horizon Lock
  • PowerPano 270° stills
  • Three cameras in one (360 / HERO / vlog)

Cons

  • Superseded by MAX2 (no 8K)
  • Single-lens capped at 1440p60
  • Lower resolution than Insta360 X4/X5
  • Discontinued — used market only

Luna Ultra

Pros

  • Dual Leica lenses (1" + tele)
  • 8K30 with 4K120 & 1080p240
  • Detachable 2" OLED screen
  • 3-axis gimbal + Deep Track 5.0

Cons

  • Premium vs Pocket 3
  • No waterproofing
  • Tele reach capped at 240mm equiv

Decided which one is right for you?

Compare live prices for the MAX and Luna Ultra at major authorized retailers.

Affiliate disclosure: As an Amazon Associate, Cameraegg earns from qualifying purchases. Cameraegg may also earn commission from B&H links, at no extra cost to you.

Full specifications

= category winner

MAX
Luna Ultra
Resolution
16.6 MP
37 MP2.2× more
Sensor type
Four Thirds Live MOS
1" CMOS main + 1/1.3" tele (Leica Summicron)
Sensor size
17.3 × 13.0 mm
13.2 × 8.8 mm
AA filter
Yes
No
MAX
Luna Ultra
Aperture
f/1.8 main / f/2.0 tele
Focal length (35mm equiv.)
20mm main / 60mm tele
MAX
Luna Ultra
Processor
GP1
Triple AI Chip (dual imaging + 4nm AI)
MAX
Luna Ultra
ISO min (native)
100
100
ISO max (native)
25,600+2 stops
6,400
ISO max (expanded)
102,400
6,400
MAX
Luna Ultra
Shutter type
Mechanical + Electronic
Electronic shutter
Max mechanical speed
1/8000 sec
1/8000 sec
Max electronic speed
1/16000 sec
1/8000 sec

Frequently asked

Quick answers generated from verified specs.

Which is better for wildlife, MAX or Luna Ultra?

MAX scores 8.0/10 versus 0.0/10 for Luna Ultra — Bird AF subject recognition.

What's the resolution difference between the MAX and Luna Ultra?

MAX is 16.6 MP and Luna Ultra is 37 MP, so the Luna Ultra captures more detail for cropping and large prints.

Do the MAX and Luna Ultra have in-body image stabilization?

MAX has 6-stop in-body image stabilization, while Luna Ultra uses a 3-axis mechanical gimbal.

What's the weight difference between the MAX and Luna Ultra?

MAX weighs 580 g and Luna Ultra weighs 233 g, so the Luna Ultra is 347 g lighter.

Do the MAX and Luna Ultra record 4K video?

MAX: 4K up to 60p. Luna Ultra: 8K (7680×4320) (max), 4K up to 120p.

Are the MAX and Luna Ultra weather sealed?

MAX: Yes. Luna Ultra: No.

How much does each cost?

MAX launched at $500 and Luna Ultra at $770. The MAX is $270 less.

Can't decide between two? Compare a third camera.

Add any camera to get a three-way MAX vs Luna Ultra vs X comparison.

Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed June 2026.

Product images courtesy of GoPro and Insta360 press materials.