
Canon
PowerShot ELPH 360 HS A
Ultracompact pocket point-and-shoot with 20.2MP 1/2.3-inch CMOS, 12x 25–300mm OIS zoom, Full HD video, and Wi-Fi/NFC.
$379
Launch priceReleased Sep 2025

Ricoh
GR IVx
40mm-equivalent GR IV sibling with a newly designed 26.1mm f/2.8 lens, 25.74MP APS-C sensor, 5-axis SR, 4K video, 53GB internal storage, and pocket street-camera handling. Winter 2026 planned.
$1,499
Launch priceReleased Dec 2026
GR IVx is 1.3 years newer.
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Wins
PowerShot ELPH 360 HS A
Wins
GR IVx
2 categories tied
Which would you choose?
TL;DR — Key differences
- BGR IVx has higher ISO max (native) (204,800 vs 3,200)
- BGR IVx has higher 1080p max frame rate (60 fps vs 30 fps)
- APowerShot ELPH 360 HS A has lower Weight (146 g vs 265 g)
- APowerShot ELPH 360 HS A has higher Burst (electronic) (7.2 fps vs 4 fps)
- BGR IVx has higher Burst (mechanical) (4 fps vs 2.5 fps)
Key specs at a glance
Size and weight, to scale
📸 Snap this size diff to share
PowerShot ELPH 360 HS A
100 × 58 × 23 mm
146 g (0.32 lb / 5.15 oz)

Credit card
85.6 × 54 mm
for scale

GR IVx
109 × 61 × 33 mm
265 g (0.58 lb / 9.35 oz)
PowerShot ELPH 360 HS A is 10mm narrower, 3mm shorter, and 11mm thinner than GR IVx.
PowerShot ELPH 360 HS A is 119 g lighter than GR IVx.
Depth (front-to-back): 23mm PowerShot ELPH 360 HS A · 33mm GR IVx
Sensor size, to scale
PowerShot ELPH 360 HS A
6.17 × 4.55 mm · Compact
28 mm² area
GR IVx
23.3 × 15.5 mm · APS-C
361 mm² area
12.9× larger sensor area = shallower depth of field and better low-light performance.
Use-case scoring
Which one for what?
Algorithmic scores from verified specs · 10 = best in class
Why pick one over the other
Reasons to choose
PowerShot ELPH 360 HS A
Subject recognition
Adds Human, Animal, Bird…
Codecs
Adds H.264 (MP4)
Dimensions (W×H×D mm)
Adds 99.6, 58, 22.8
AA filter
Only PowerShot ELPH 360 HS A supports it
Weight
146 g vs 265 g — lower is better
Burst (electronic)
7.2 fps vs 4 fps — higher is better
Card types
Adds microSDXC
ISO min (native)
80 vs 100 — lower is better
Reasons to choose
GR IVx
Subject recognition
Adds Face, Eye
Codecs
Adds MPEG-4 AVC/H.264, MOV
Dimensions (W×H×D mm)
Adds 109.4, 61.1, 33.4
ISO max (native)
204,800 vs 3,200 — higher is better
Eye AF
Only GR IVx supports it
1080p max frame rate
60 fps vs 30 fps — higher is better
In-body stabilization (IBIS)
Only GR IVx supports it
Touchscreen
Only GR IVx supports it
Both cameras share
- ✓Max video bit rate — Both 150 Mbps
- ✓Card slots — Both 1
- ✓Wi-Fi — Both support wi-fi
- ✓Bluetooth — Both support bluetooth
Pros & cons at a glance
Editorially curated highlights and trade-offs.
PowerShot ELPH 360 HS A
Pros
- ✓True pocket ultracompact (146g)
- ✓12x 25–300mm optical zoom
- ✓Hybrid Auto + Creative Shot modes
- ✓Wi-Fi + NFC
- ✓7.2 fps high-speed burst
Cons
- –Small 1/2.3-inch sensor
- –Full HD only (no 4K)
- –Fixed non-touch LCD
- –microSD storage (not SD)
- –Legacy Mini-USB port
GR IVx
Pros
- ✓New 26.1mm f/2.8 GR lens (40mm equiv.)
- ✓GR IV 25.74MP APS-C + 5-axis SR
- ✓4K 30p/24p and 53GB built-in storage
- ✓Snap focus, 50/71mm crops, 2-stop ND
- ✓Pocketable 265g body
Cons
- –Price not yet announced (listed at GR IV $1,499)
- –Winter 2026 or later — still in development as of Aug 2026
- –No built-in EVF
- –Fixed 40mm-equiv. lens
Decided which one is right for you?
Compare live prices for the PowerShot ELPH 360 HS A and GR IVx at major authorized retailers.
Canon PowerShot ELPH 360 HS A
Ricoh GR IVx
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Full specifications
✓ = category winner
Frequently asked
Quick answers generated from verified specs.
Which is better for portraits, PowerShot ELPH 360 HS A or GR IVx?
GR IVx scores 6.5/10 versus 1.0/10 for PowerShot ELPH 360 HS A — 25.74MP — solid resolution.
What's the resolution difference between the PowerShot ELPH 360 HS A and GR IVx?
PowerShot ELPH 360 HS A is 20.2 MP and GR IVx is 25.74 MP, so the GR IVx captures more detail for cropping and large prints.
Do the PowerShot ELPH 360 HS A and GR IVx have in-body image stabilization?
PowerShot ELPH 360 HS A does not have IBIS, while GR IVx has in-body image stabilization.
Which shoots faster bursts — the PowerShot ELPH 360 HS A or the GR IVx?
PowerShot ELPH 360 HS A reaches 7.2 fps electronic. GR IVx reaches 4 fps electronic.
What's the weight difference between the PowerShot ELPH 360 HS A and GR IVx?
PowerShot ELPH 360 HS A weighs 146 g and GR IVx weighs 265 g, so the PowerShot ELPH 360 HS A is 119 g lighter.
Do the PowerShot ELPH 360 HS A and GR IVx record 4K video?
PowerShot ELPH 360 HS A: Full HD. GR IVx: 4K up to 30p.
Are the PowerShot ELPH 360 HS A and GR IVx weather sealed?
PowerShot ELPH 360 HS A: No. GR IVx: No.
Which has better battery life?
Rated battery life is 180 shots (CIPA) for the PowerShot ELPH 360 HS A and 250 shots for the GR IVx, giving the GR IVx the edge.
How much does each cost?
PowerShot ELPH 360 HS A launched at $379 and GR IVx at $1,499. The PowerShot ELPH 360 HS A is $1,120 less.
Can't decide between two? Compare a third camera.
Add any camera to get a three-way PowerShot ELPH 360 HS A vs GR IVx vs X comparison.
Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed September 2026.
Product images courtesy of Canon and Ricoh press materials.