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PowerShot ELPH 360 HS A

Canon

PowerShot ELPH 360 HS A

Ultracompact pocket point-and-shoot with 20.2MP 1/2.3-inch CMOS, 12x 25–300mm OIS zoom, Full HD video, and Wi-Fi/NFC.

$379

Launch price

Released Sep 2025

vs
GR IVx

Ricoh

GR IVx

40mm-equivalent GR IV sibling with a newly designed 26.1mm f/2.8 lens, 25.74MP APS-C sensor, 5-axis SR, 4K video, 53GB internal storage, and pocket street-camera handling. Winter 2026 planned.

$1,499

Launch price

Released Dec 2026

GR IVx is 1.3 years newer.

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Wins

3categories

PowerShot ELPH 360 HS A

Wins

5categories

GR IVx

Portrait

2 categories tied

Which would you choose?

TL;DR — Key differences

PowerShot ELPH 360 HS A wins 2 categories·GR IVx wins 3 categories
  • BGR IVx has higher ISO max (native) (204,800 vs 3,200)
  • BGR IVx has higher 1080p max frame rate (60 fps vs 30 fps)
  • APowerShot ELPH 360 HS A has lower Weight (146 g vs 265 g)
  • APowerShot ELPH 360 HS A has higher Burst (electronic) (7.2 fps vs 4 fps)
  • BGR IVx has higher Burst (mechanical) (4 fps vs 2.5 fps)

Key specs at a glance

PowerShot ELPH 360 HS AGR IVx
Resolution20.2 MP25.74 MP
Sensor6.17 × 4.55 mmAPS-C
ISO max3,200204,800
Burst7.2 fps4 fps
IBISNoYes
Weight146 g265 g
Battery180 shots250 shots
4K30 fps

Size and weight, to scale

PowerShot ELPH 360 HS A front view

PowerShot ELPH 360 HS A

100 × 58 × 23 mm

146 g (0.32 lb / 5.15 oz)

Credit card shown to scale as a size reference (ISO 7810, 85.6 × 54 mm)

Credit card

85.6 × 54 mm

for scale

GR IVx front view

GR IVx

109 × 61 × 33 mm

265 g (0.58 lb / 9.35 oz)

PowerShot ELPH 360 HS A is 10mm narrower, 3mm shorter, and 11mm thinner than GR IVx.

PowerShot ELPH 360 HS A is 119 g lighter than GR IVx.

Depth (front-to-back): 23mm PowerShot ELPH 360 HS A · 33mm GR IVx

Sensor size, to scale

PowerShot ELPH 360 HS A

6.17 × 4.55 mm · Compact

28 mm² area

GR IVx

23.3 × 15.5 mm · APS-C

361 mm² area

12.9× larger sensor area = shallower depth of field and better low-light performance.

Use-case scoring

Which one for what?

Algorithmic scores from verified specs · 10 = best in class

Use casePowerShot ELPH 360 HS AGR IVx
Portrait
1.0Limited
6.5Good✓ wins
Sports & Action
1.5Limited✓ wins
1.0Limited
Video & Hybrid
1.0Limited
4.0Fair✓ wins
Landscape
0.0Limited
2.5Limited✓ wins
Travel
3.5Limited
5.5Fair✓ wins
Wildlife
3.5Limited✓ wins
1.0Limited
Vlogging
2.0Limited
5.5Fair✓ wins

Why pick one over the other

Reasons to choose

PowerShot ELPH 360 HS A

  • Subject recognition

    Adds Human, Animal, Bird…

  • Codecs

    Adds H.264 (MP4)

  • Dimensions (W×H×D mm)

    Adds 99.6, 58, 22.8

  • AA filter

    Only PowerShot ELPH 360 HS A supports it

  • Weight

    146 g vs 265 g — lower is better

  • Burst (electronic)

    7.2 fps vs 4 fps — higher is better

  • Card types

    Adds microSDXC

  • ISO min (native)

    80 vs 100 — lower is better

Reasons to choose

GR IVx

  • Subject recognition

    Adds Face, Eye

  • Codecs

    Adds MPEG-4 AVC/H.264, MOV

  • Dimensions (W×H×D mm)

    Adds 109.4, 61.1, 33.4

  • ISO max (native)

    204,800 vs 3,200 — higher is better

  • Eye AF

    Only GR IVx supports it

  • 1080p max frame rate

    60 fps vs 30 fps — higher is better

  • In-body stabilization (IBIS)

    Only GR IVx supports it

  • Touchscreen

    Only GR IVx supports it

Both cameras share

  • Max video bit rateBoth 150 Mbps
  • Card slotsBoth 1
  • Wi-FiBoth support wi-fi
  • BluetoothBoth support bluetooth

Pros & cons at a glance

Editorially curated highlights and trade-offs.

PowerShot ELPH 360 HS A

Pros

  • True pocket ultracompact (146g)
  • 12x 25–300mm optical zoom
  • Hybrid Auto + Creative Shot modes
  • Wi-Fi + NFC
  • 7.2 fps high-speed burst

Cons

  • Small 1/2.3-inch sensor
  • Full HD only (no 4K)
  • Fixed non-touch LCD
  • microSD storage (not SD)
  • Legacy Mini-USB port

GR IVx

Pros

  • New 26.1mm f/2.8 GR lens (40mm equiv.)
  • GR IV 25.74MP APS-C + 5-axis SR
  • 4K 30p/24p and 53GB built-in storage
  • Snap focus, 50/71mm crops, 2-stop ND
  • Pocketable 265g body

Cons

  • Price not yet announced (listed at GR IV $1,499)
  • Winter 2026 or later — still in development as of Aug 2026
  • No built-in EVF
  • Fixed 40mm-equiv. lens

Decided which one is right for you?

Compare live prices for the PowerShot ELPH 360 HS A and GR IVx at major authorized retailers.

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Full specifications

= category winner

PowerShot ELPH 360 HS A
GR IVx
Resolution
20.2 MP
25.74 MP+27%
Sensor type
1/2.3-inch CMOS
APS-C CMOS
Sensor size
6.17 × 4.55 mm
23.3 x 15.5 mm
AA filter
Yes
No
PowerShot ELPH 360 HS A
GR IVx
Aperture
f/3.6–7.0
F2.8-F16
Focal length (35mm equiv.)
25–300 mm
40 mm
PowerShot ELPH 360 HS A
GR IVx
Processor
DIGIC 4+
GR ENGINE 7
PowerShot ELPH 360 HS A
GR IVx
ISO min (native)
80−20 less
100
ISO max (native)
3,200
204,800+6 stops
ISO max (expanded)
102,400
204,800
PowerShot ELPH 360 HS A
GR IVx
Shutter type
Mechanical + Electronic
Leaf shutter
Max mechanical speed
1/8000 sec
1/4000 sec
Max electronic speed
1/16000 sec
1/16000 sec

Frequently asked

Quick answers generated from verified specs.

Which is better for portraits, PowerShot ELPH 360 HS A or GR IVx?

GR IVx scores 6.5/10 versus 1.0/10 for PowerShot ELPH 360 HS A — 25.74MP — solid resolution.

What's the resolution difference between the PowerShot ELPH 360 HS A and GR IVx?

PowerShot ELPH 360 HS A is 20.2 MP and GR IVx is 25.74 MP, so the GR IVx captures more detail for cropping and large prints.

Do the PowerShot ELPH 360 HS A and GR IVx have in-body image stabilization?

PowerShot ELPH 360 HS A does not have IBIS, while GR IVx has in-body image stabilization.

Which shoots faster bursts — the PowerShot ELPH 360 HS A or the GR IVx?

PowerShot ELPH 360 HS A reaches 7.2 fps electronic. GR IVx reaches 4 fps electronic.

What's the weight difference between the PowerShot ELPH 360 HS A and GR IVx?

PowerShot ELPH 360 HS A weighs 146 g and GR IVx weighs 265 g, so the PowerShot ELPH 360 HS A is 119 g lighter.

Do the PowerShot ELPH 360 HS A and GR IVx record 4K video?

PowerShot ELPH 360 HS A: Full HD. GR IVx: 4K up to 30p.

Are the PowerShot ELPH 360 HS A and GR IVx weather sealed?

PowerShot ELPH 360 HS A: No. GR IVx: No.

Which has better battery life?

Rated battery life is 180 shots (CIPA) for the PowerShot ELPH 360 HS A and 250 shots for the GR IVx, giving the GR IVx the edge.

How much does each cost?

PowerShot ELPH 360 HS A launched at $379 and GR IVx at $1,499. The PowerShot ELPH 360 HS A is $1,120 less.

Can't decide between two? Compare a third camera.

Add any camera to get a three-way PowerShot ELPH 360 HS A vs GR IVx vs X comparison.

Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed September 2026.

Product images courtesy of Canon and Ricoh press materials.