Canon
PowerShot SX740 HS
Pocket travel superzoom with 20.3MP 1/2.3-inch sensor, 40x 24–960mm OIS lens, 4K video, and 180° tilting selfie screen.
$399
Launch priceReleased Aug 2018
Sony
Alpha 7R VI
66.8MP stacked full-frame high-resolution body with 30fps bursts, 8K 30p, 4K 120p, and Sony's AI processing unit.
$4,499
Launch priceReleased Jun 2026
Alpha 7R VI is 7.8 years newer.
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Wins
PowerShot SX740 HS
Wins
Alpha 7R VI
1 categories tied
Which would you choose?
TL;DR — Key differences
- BAlpha 7R VI has higher ISO max (native) (32,000 vs 800)
- BAlpha 7R VI has higher Max video bit rate (600 Mbps vs 120 Mbps)
- BAlpha 7R VI has higher 4K max frame rate (120 fps vs 29.97 fps)
- BAlpha 7R VI has higher Resolution (66.8 MP vs 20.3 MP)
- BAlpha 7R VI has higher Burst (electronic) (30 fps vs 10 fps)
Key specs at a glance
Size and weight, to scale
📸 Snap this size diff to share
PowerShot SX740 HS
109 × 63 × 41 mm
275 g (0.61 lb / 9.70 oz)
Credit card
85.6 × 54 mm
for scale
Alpha 7R VI
133 × 97 × 83 mm
713 g (1.57 lb / 25.15 oz)
PowerShot SX740 HS is 24mm narrower, 34mm shorter, and 42mm thinner than Alpha 7R VI.
PowerShot SX740 HS is 438 g lighter than Alpha 7R VI.
Depth (front-to-back): 41mm PowerShot SX740 HS · 83mm Alpha 7R VI
Back view, to scale
Width × Height — same proportions as the front of the body.
PowerShot SX740 HS
109 × 63 mm
Credit card
85.6 × 54 mm
Alpha 7R VI
133 × 97 mm
Top view, to scale
Width × Depth (front-to-back) — see which body is chunkier on the table.
PowerShot SX740 HS
109 × 41 mm
Credit card
85.6 × 54 mm
Alpha 7R VI
133 × 83 mm
Sensor size, to scale
Alpha 7R VI
35.9 × 24 mm · Full Frame
862 mm² area
Lens ecosystem
Native lens selection
PowerShot SX740 HS: mount data unavailable
Alpha 7R VI
✓ more lensesSony E
350+
native lenses available
Counts include current first-party and major third-party native autofocus lenses.
Use-case scoring
Which one for what?
Algorithmic scores from verified specs · 10 = best in class
Why pick one over the other
Reasons to choose
PowerShot SX740 HS
Dimensions (W×H×D mm)
Adds 109, 63, 41
Card types
Adds SD, SDHC, SDXC
Codecs
Adds MP4, MPEG-4
Weight
275 g vs 713 g — lower is better
AA filter
Only PowerShot SX740 HS supports it
AF low-light limit
-6.5 EV vs -6 EV — lower is better
Reasons to choose
Alpha 7R VI
Dimensions (W×H×D mm)
Adds 132.7, 96.9, 82.9
Card types
Adds CFexpress Type A, SDXC UHS-II
ISO max (native)
32,000 vs 800 — higher is better
Max video bit rate
600 Mbps vs 120 Mbps — higher is better
Codecs
Adds XAVC HS, XAVC S, XAVC S-I…
4K max frame rate
120 fps vs 29.97 fps — higher is better
Resolution
66.8 MP vs 20.3 MP — higher is better
Burst (electronic)
30 fps vs 10 fps — higher is better
Both cameras share
- ✓ISO min (native) — Both 100
- ✓Touchscreen — Both support touchscreen
- ✓Wi-Fi — Both support wi-fi
- ✓Bluetooth — Both support bluetooth
Pros & cons at a glance
Editorially curated highlights and trade-offs.
PowerShot SX740 HS
Pros
- ✓40x 24–960mm optical zoom
- ✓4K UHD video
- ✓180° tilting LCD for selfies
- ✓Wi-Fi + Bluetooth
- ✓10fps burst with AF lock
Cons
- –Small 1/2.3-inch sensor
- –No built-in EVF
- –Slow telephoto aperture
- –Discontinued (2025)
Alpha 7R VI
Pros
- ✓66.8MP stacked full-frame sensor
- ✓30fps blackout-free electronic burst
- ✓8K 30p and 4K 120p video
- ✓5-axis sensor-shift stabilization
- ✓9.44M-dot HDR OLED EVF
Cons
- –Very expensive
- –Large files demand fast cards and storage
- –8K workflow can be heavy
Decided which one is right for you?
Compare live prices for the PowerShot SX740 HS and Alpha 7R VI at major authorized retailers.
Canon PowerShot SX740 HS
Sony Alpha 7R VI
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Full specifications
✓ = category winner
Frequently asked
Quick answers generated from verified specs.
Which is better for portraits, PowerShot SX740 HS or Alpha 7R VI?
Alpha 7R VI scores 8.5/10 versus 1.0/10 for PowerShot SX740 HS — 66.8MP — excellent for large prints and crops.
What's the resolution difference between the PowerShot SX740 HS and Alpha 7R VI?
PowerShot SX740 HS is 20.3 MP and Alpha 7R VI is 66.8 MP, so the Alpha 7R VI captures more detail for cropping and large prints.
Do the PowerShot SX740 HS and Alpha 7R VI have in-body image stabilization?
PowerShot SX740 HS does not have IBIS, while Alpha 7R VI has in-body image stabilization.
Which shoots faster bursts — the PowerShot SX740 HS or the Alpha 7R VI?
PowerShot SX740 HS reaches 10 fps electronic. Alpha 7R VI reaches 30 fps electronic.
What's the weight difference between the PowerShot SX740 HS and Alpha 7R VI?
PowerShot SX740 HS weighs 275 g and Alpha 7R VI weighs 713 g, so the PowerShot SX740 HS is 438 g lighter.
Do the PowerShot SX740 HS and Alpha 7R VI record 4K video?
PowerShot SX740 HS: 4K up to 29.97p. Alpha 7R VI: 8K (max), 4K up to 120p.
Are the PowerShot SX740 HS and Alpha 7R VI weather sealed?
PowerShot SX740 HS: No. Alpha 7R VI: No.
Which has better battery life?
Rated battery life is 265 shots (CIPA) for the PowerShot SX740 HS and 600 shots for the Alpha 7R VI, giving the Alpha 7R VI the edge.
How much does each cost?
PowerShot SX740 HS launched at $399 and Alpha 7R VI at $4,499. The PowerShot SX740 HS is $4,100 less.
Can't decide between two? Compare a third camera.
Add any camera to get a three-way PowerShot SX740 HS vs Alpha 7R VI vs X comparison.
Specs sourced from manufacturer data. Use-case scores algorithmically derived. Last reviewed August 2026.
Product images courtesy of Canon and Sony press materials.